Media and the Face of Roller Hockey

[zipyaj]

While the sport constantly strives for media attention, an article today marks one small stride for the sport and one giant stride for the young man we know as Itan.

Chavira signs with Reebok
Ex-Reign player becoming face of roller hockey
source: http://www.sbsun.com/sports/ci_12728785

Consider what you as an audience can do to help the media motion by sending compliments to the author J.P. Hoornstra ([email protected]) and/or commenting on the article online. Let the media know you're reading, watching and listening and maybe there will be more to come.

Good luck to Itan and Reebok with this new endorsement deal!

BEST!

[BourneRoller]

Great job! I think that the future if inline is tied to ice. Them's the way it's gonna be.

[skooled]

does this mean that his deal with valken sports has gone by the by?

[BourneRoller]

good question.

[skooled]

I wonder who they will pick up now??? He is still flashed over their site...

[quick_dry]

perhaps some of the Team Canada guys will make an appearance, Valken did their uniforms

[skooled]

as long as they pick up someone along the same lines, they will go far